Selling without "Selling"
Sphere Of Influence
Don't overlook the potential of your existing network. Friends, family, and neighbors can be valuable clients. Ensure they are aware of the services you offer, treating it as a helpful service for them, which costs you nothing but can benefit both parties.
Forge connections with professionals in your industry to enhance your career. Engage in meaningful discussions that explore shared values and unique perspectives, enriching your professional relationships and opening doors to new opportunities.
Go beyond mere follow-ups with your clients. Take the initiative to check in with active, prospective, and past clients, showing genuine care. A thoughtful gesture like a small personalized gift, demonstrating that you're thinking of them, can make a lasting impression and reinforce their loyalty.